Sunrise Marine sells more Chaparrals than other dealers sold Cobalt and Sea Ray combined!
The numbers are in, and the market shares for both Chaparral and Robalo continue to grow. For the 12 months ended June 30, 2014, Chaparral increased its market share to 14.0 percent, and maintained its position as the largest U.S. sterndrive boat manufacturer. Robalo’s market share also grew within its segment for the same period. To read the complete article from PRNewswire.
What happened locally you ask? Here at Destin Sunrise Marine, we saw a year over year increase of 42% in sales of Chaparral boats, as well as 78% in sales of Robalo Boats. That is amazing!
We continue to be the largest dealer for both brands in the country. Comparable boats to the Chaparral models are Cobalt and Sea Ray. Year to date, we have sold more new Chaparrals than our competitors sold new Cobalts and Sea Rays combined! That says a lot.
People know to expect quality and great engineering when it comes to Chaparral. They listen to their customers, dealers, and the industry. A great example of that is the addition of the Vortex Jet Powered boat line. These boats are fast, agile, and beautiful. Check out this video and take a ride with us.
One of the ways Destin Sunrise Marine has and maintains success in this industry is our philosophy. Years ago we moved our dealership off the water and down the road. We are now centrally located, on the busiest highway, between 2 of the busiest boat ramps in 3 counties. We have a huge piece of property with over 150 boats in stock. Guess what happens when you lower your cost of doing business? Our customers reap the benefits. Dealerships on the water, in the high rent areas, are going to pass that expense onto you, the customer. It’s not rocket science. Take a look at this statement, from our owner, on how we price boats at Sunrise Marine.
Come see us for all of your boating needs.
Tags: Chaparral boats